Case study
Limagrain
Marketing Director
Opportunity
Leveraging Eden’s extensive expertise and deep understanding in the agricultural sector, Limagrain selected Eden Search to identify and appoint a new Marketing Director.
With their UK Head Office in North Lincolnshire, Limagrain is a global leader in seed breeding, renowned for
its impressive range of high performing crop varieties.
Leveraging Eden’s extensive expertise and deep understanding in the agricultural sector, Limagrain selected Eden Search to identify and appoint a new Marketing Director to lead their well-established marketing team. The selection process also included internal candidates to ensure the best fit for the role.
“Working with the Eden team has been a great experience. They took the time to get to know us as individuals, a business and our culture. We felt listened to throughout the process and the calibre of candidates put forward to us was excellent. I wouldn’t hesitate to work with Eden again in the future.”
Katie George ,
Limagrain Field Seeds
Our approach
The position became available following the retirement of the incumbent Marketing Director, who had been a pivotal part of the company for a number of years. This transition provided the opportunity for Eden to engage in detailed discussions with the outgoing Marketing Director and other key stakeholders, allowing us to assess the department’s strengths and identify opportunities to develop and adapt. It was clear that there is a distinct shift in the way information is shared and consumed with a greater focus required for digital accessibility. With a clear brief firmly in mind, Eden set out to identify the best candidates within the UK Agribusiness sector, with the ability to inspire a proven marketing team but also to help them adapt to new methodologies. Eden shortlisted four outstanding external candidates, complementing the four internal applicants. This thorough process resulted in two external and one internal candidate moving
through to the final stages.
The results
After an extensive interview process, Limagrain selected an external candidate who clearly
aligned with the company’s culture and is expected to bring a new dynamic to the overall marketing function. We are looking forward to watching their progress, as several exciting projects and opportunities are on the horizon.